The go-to solution would be to categorize expenses in the payment request so that team managers could provide all of the necessary information from the beginning. OKR Examples For Marketing Team Objective 1: Bringing new leads to the website Key result 1: Increase the monthly visitors to the website from 12,000 to 20,000 Key result 2: Decrease home page bounce rate from 65% to 40% Key result 3: Increase direct response score from 45 to 70 Objective 2: Achieve record acquisition metrics With real-world examples from our OKR experts. But one of the great advantages of using the OKR methodology is that it can be staggered for lower hierarchical levels, so the whole company pursues the same end goals, but using specific Key Results for each . Public Relations and Communications OKR Examples, Spekit uses ClickUp to track quarterly OKRs, 9 Types of Business Meetings You Need to Know About (and Why They Matter), 10 Free Incident Report Templates in ClickUp Docs, Word, and Excel, What is Resource Leveling? To help set effective executive-level goals, here are some OKR examples for CEOs you can refer to. OKR Examples. CRO OKR examples. This takes many shapes, so it's easier to describe with an example. These 20 examples should spark your growth team's interest in working with the OKR methodology. If youre trying to help your team focus on the most important work, automate progress reporting, and get to the goal faster, check outClickUp. . 8 more examples of OKRs for businesses. Engineering OKR Example - 3. Sure,Googleand tons of other businesses useOKRsto manage theircompany goals. You can also createcompany wide OKRs wherethewholeorganizationcommits to the same goals, like thecompanys mission. Objective 1: Achieve record revenues to increase business profits for our growth. Decent Objective: Adjust internal workflow to respond faster to customer needs. Action-oriented and concrete Few in number, think 5 or less Some examples of objectives: Increase international customer base Increase recurring revenue Scale system performance Foster a more inclusive company culture Improve cross-team communication "OKRs are really ambitious. OKRI is internationally recognized as leading in OKR Education, Research, Certification, Coaching & Training. Choose a related job position from the group below: Recruitment Manger People, resources, and schedules are rearranged to ensure they get done. Get OKR Examples in: . Design beta version of product by Q3 FY 2017-18. If that doesnt help, we will keep looking for solutions to improve the quality of communication. Transparency: Breaking down silos on a team and individual level. What is this feedback supposed to solve? Executive Office Operations OKR Examples Grow and align the entire organization through monthly company meetings Create 5-7 monthly topics for high-level transparency Collect 10-15 post-meeting surveys for evaluation Increase participation rate from 70% to 90% Bonus: See how Spekit uses ClickUp to track quarterly OKRs! OKR is an acronym for objectives and key results. Over several recent posts, we've covered the OKR framework in a detailed way. Help these teams to decompose what they do into repeatable steps and then find metrics (and key results) which demonstrate that their day-to-day capabilities are improving. Why is it bad: there is no active verb and no what are we trying to achieve statement. This OKR guide is divided into three parts. This is also an opportunity for employees to learn about big and small wins from different departments too. In 99% cases the answer will always be yes. The resulting department, team, and individual OKRs must be aligned with, in support of, and contribute to the top company priorities. Upgrade processes and reduce data migration time by 80%. Objective. Find out more. Objective 1: Increase the efficiency of operations KR 1: Reduce average task completion time by 25% KR 2: Increase overall customer satisfaction ratings by 50% Objective 2: Streamline communication within the operations team KR 1: Implement a new project management tool and train all team members on its use Key Result 3. Break down the 5 steps for writing good OKRs in a Marketing team. Objective 2: Relaunch the company blog. OKR (Objectives and Key Results) is an agile framework for setting goals in companies. The OKRs methodology is a system for setting, cascading and communicating goals throughout your company. The quick guide to using OKR examples 2. If you aren't sure where to start with writing your OKRs, take a look at our OKR examples including company-wide examples, OKR examples for executives, and OKRs for specific departments in your organization. For project managers, OKRs (Objectives and Key Results) are ripe benefits. Examples of OKRs for Operations. The success of an Objective is defined by Key Results (KRs). Let's start with some of the OKR examples to help you quickly get started with the process. Set up a notifications system for the reported and resolved bugs, Create guidelines for how each task should be phrased, organized and presented, Organize the FAQ database for the compliance team, Create guidelines for the team presentation, Add Team Initiatives that will drive OKRs forward, Assign personal plans and organize progress reporting, Add Weekly Summaries to cover the most important updates, Present progress during weekly OKR check-ins. But how do you reasonably measure the trust level among employees? Not sure which OKR software to pick? In this section, we have gathered 100's of real-world OKR examples. An OKR is a popular management strategy that defines objectives and tracks results. Key results. Sales teams are considerably more data-driven than any other team in a company. Or can the team come up with something totally new and achieve better results through innovation? For example, if your objective is "Increase sales volume", then key result examples might be: 50% lift in new lead generation; 20% more sales revenue this quarter Key Result: Increase avg. Lets explore an OKR example for the finance team where company A has an overarching Objective Improve cross-team collaboration. What are you trying to fix? OKR Example: User research | OKR Framework Improve user research procedures Objective Key Results Increase user interview cadence to reach 5 monthly interviews How to achieve this OKR Most people who try OKRs fail. OKRs (Objectives and Key Results) is a method of setting goals and communicating them throughout the organization. So we need to understand their decision-making process better and provide answers to their questions. Potential customers seem to make it to our doorstep but they tend to drop off somewhere early in the sales process. OKRs help establish boundaries and encourage us to say no when asked to pursue the wrong things. We've even included some related initiative examples to support your movement towards achieving each outcome. Key results (KRs) are specific, measurable, and time-bound. This website uses cookies to improve your experience while you navigate through the website. SEO (Search Engine Optimization) OKR examples Objective: Increase SEO ranking Key results: - Increase domain authority (DA) from 50 to 70 - Increase the number of backlinks from 1,000 to 2,000 - Increase monthly organic traffic from 30,000 to 60,000 - Keep the visitor to lead (organic) conversion rate at 3% Objective: Improve website engagement We need to work on having better email communication that engages customers. Using OKR software you can set and align these improvement goals, track progress towards them, and communicate top priorities throughout the organization. Used correctly, the OKR method can lead to more transparency, alignment, focus and agility in your organization. Hire a Diverse, High Performing Team. But if fixing the application procedure does not solve the problem, the team will have to keep thinking about other solutions. A1: We need to explain how financial reporting should work to reduce overhead for the team managers and make sure that we can process all documents on time. Increase data security. Browse our OKR examples library below, and feel free to use any examples as a jumpstart to your team OKRs! communication between CS and Development on bugs and customer feedback, lack of understanding of different teams workload and responsibilities, and. Here are OKR examples for various departments: OKR examples for CEOs Because OKRs are used to align all teams with an organization's top goals, your entire company's OKRs are only as effective as the ones you set at the very top. With real-world examples from our OKR experts. How to improve it: define what every word really means. But there's hope. Q2-2021 Dispute Ratio. Key Result 2: Ensure with marketing team conducts at least 30 customer development interviews Key Result 3: Review 10 usage videos and summarise it internally Objective - Improve Our Testing Procedures Key Result 1: Implement test driven development in 3 new development teams Key Result 2: Increase unit test coverage to 75% of code Some intervention is clearly needed. Therefore, it's critically important to make sure you're setting CEO-level goals effectively. When looking to set OKRs (objectives and key results), it's understandable to want examples to spark inspirationor at least compare with others to see if you're stretching enough.For how to write OKRs, the actual formula is simple: Objectives are goals and intents, while Key Results are time-bound and measurable milestones under these goals and intents. How to improve it: ask how are we going to get there?. OBJECTIVE: Build Strong Relationships with Forrester and Gartner, OBJECTIVE: Launch a New Customer Community, OBJECTIVE: Make our community known by industry experts and thought leaders. The purpose of OKR goal-setting is to change and improve your business situation. 18%. If you have a task success rate of 70%, increasing it to 90% will be an improvement in user experience. Present research findings on interesting OKR themes to write about. Here are some HR OKR examples to get you started: Objective 1: Improve employee retention rates by 50% by the end of Q4. Why does your sales team need a different goal structure if you already have your targets to hit? Unfortunately, company jargon excludes people that dont have the resources to decode, and its not productive (or fair!) 80% of locations moved to automated booking. Good OKRs keep the team focused on the most important priorities and spark engaging conversations every week. Browse more: team-specific OKR examples in our database, or see an instruction with more examples on how teams write their OKRs. . Collecting feedback from lost deals will help us find new improvement areas and possible solutions. Objective 1: Attract new visitors with the weekly newsletter. Cultural changes are hard to measure but we always know when there are internal tensions or inefficient processes. OKR examples should be a good starting point for all this. Objective: Increase revenue by 30 . Great OKR examples for different departments: Leadership Customer Success Sales Marketing IT Teams SEO and many more Explore here! KR3: Increase weekly satisfaction with communication quality (between Compliance and Business Development) from 2/10 (current) to 7/10. How can different teams translate ideas into action with Objectives and Key Results? OKRs create transparency and improve focus. They're not sales targets. OKR Examples for Performance Management #3. In order to set the right goals and targets, businesses rely on Objectives and Key Results software, or OKR software as it is more popularly known. 1. It means we are doing something wrong in the early stages. Once you have a balance of both aspirational and operational CEO-level OKRs, you can then begin to cascade goals throughout the rest of the company to achieve organizational alignment. The acronym OKR stands for Objectives and Key Results, a popular goal management framework that helps companies implement and execute strategy. When written out, Syracuse's OKR looks like this: o Achieve fiscal sustainability. Online Marketing OKR examples Problem Statement: The Digital Marketing Team have been told by their Head of Marketing that they need to improve online sales and lead generation. Look at your data, and understand which metrics are performing well and which ones might need attention. So, in the team discussion, it became obvious that team managers are struggling when submitting payment requests to the financial department, and its not clear to them how invoices and receipts should be handled. Add OKR examples into Weekdone today! KR3: Expand the audience base from 5,00 to 8,00 in the quarter. OBJECTIVE: Launch the new monthly newsletter successfully. Having a wrong hypothesis is better than having none at all. Measurable - binary OKRs are no-gos. ClickUp Goals (made public or private) can be used to track any measurable achievement. When youset OKRs, youre limiting your focus tospecificobjectives andkey results. This might be, actually, too long of a sentence, and you might want to put some parts of this information in the comment section under the Objective. KR1: Improve conversion % from "trial" to "paid" from 20% to 35%. And why is it important to implement? There are a few preparation steps the team needs to take to answer that question: A proper team discussion might take a week or two but you should put all of your ideas in writing, ask each other clarifying questions, and try to agree on a hypothesis that your entire team believes to be the most promising one. In order to determine the answer to that question, the team has to put their heads together and have a discussion that could go like this: Answer: We have a lot of overdue payments (causing contractual penalties) and late financial reports although we are always busy and always in a rush. They need to take care of many operational tasks before they can dedicate their time to improvements. Competition is fierce, expectations are high, and it may take a lot longer than a quarter to see any impact on conversion numbers, ad ROI, and marketing strategy efficiency. OKR achieves this by organizing employees and the work they do . KR 1: Increase the market share from xx to yy%. With real-world examples from our OKR experts. The key result aspect of a team OKR is where you get into the details, breaking down that big hairy objective into more tangible, realistic, measurable results. But when youresetting OKRs,its another story. This way, when team managers submit payment requests, they can specify the expense type for us, and we wouldnt need to spend extra time researching the background of every single document. Key Result #3: Roll out prototype by fiscal year-end. OKR Examples for Training #5. We will try reaching out to our existing clients and asking them to publish reviews. (If everyone answers differently, this means the objective is not aligning). What sets OKR apart from other goal-setting frameworks like KPI is that it offers the opportunity to set ambitious and challenging goals. OKR example 5 -. Companies should use an employee communication platform available on both mobile and desktop to meet the needs of a hybrid workforce. Key Result 1. A Product Developers Guide, How To Set Effective Sales Goals (With 5 Examples) 2023, 12 SMART HR Goal Examples for Every Company, Drive 1M organic traffic visitors to the blog by [date], Include at least seven internal links per blog post, Achieve 80-100 in SEO score per blog post, Include descriptive alt text for every static image and GIF per blog post, Audit current blog process every two weeks, Reduce feedback loops from department heads from five days to two days, Create a blog process dashboard to eliminate 100% of bottlenecks, Identify 10-15 common requests and build task templates, Decrease request backlog by 60% across all departments, Increase number of team team satisfaction score by 85% by the end of [date], Decrease one-off email requests in the shared inbox by 55%, Develop three video tutorials to reduce in-person training meetings, Identify one owner and three co-authors to optimize the wiki document, Decrease average time to approve department requests from three days to one day, Audit team calendar every two weeks for meeting relevancy, Increase on-time task completion rate from 60% to 90%, Build personal development plans with 100% of the team, Increase task success rate from 80% to 95%, Submit 5-8 training and coaching opportunities, Interview 30 customers every month to provide suggestions for improved use of products/services, Decrease product-related complaints from 45 to 20, Maintain a max 24-hour response time in the support queue, Defined documentation of 3 core responsibilities: Lead, Manager, and Specialist, Launch Support department growth plan and org structure by [date] (, Launch Lead and Manager certification and continued skill building/training by [date], Build one feedback loop dashboard between managers, leads, and squad members, Increase customer feedback rate from 8.9 to 9.9, Improve employee satisfaction score from 7.6 to 8.9, Launch squad reorganization plan by [date], Increase percentage of support tickets resolved per week from 60% to 80%, Find 30-50 volunteers across the organization to test features before launch, Decrease time to fix critical bugs in production from 24 hours to 16 hours, Audit QA testing every three weeks for efficiency, Pilot a test project in the first four months for individual feedback and results, Implement automated performance reporting by [quarter and year], Launch communication dashboard for all issues and risks by [quarter and year] (Check out these, Improve response time from 20 to ten minutes, Audit non-critical meetings on the team calendar every two weeks to determine if necessary, Hire four new events coordinators by the end of the quarter, Participate in 3-5 events training classes every two months, Set and track 8-10 individual contribution tasks by [date], Increase percentage of post-show engagement from 12% to 40%, Host training sessions for all on-site volunteers one month before the event, Generate 500K in sales pipeline from the event by [date], Create 5-7 monthly topics for high-level transparency, Collect 10-15 post-meeting surveys for evaluation, Increase participation rate from 70% to 90%, Source and test cloud-based software to launch in [date], Process policy changes from 24 hours to eight hours, Increase employee office satisfaction score from 7.8 to 9.8, Offer one new product option each quarter, Establish a reward point system for complimentary company swag, Implement quarterly training for facilities staff, Increase office satisfaction rating from 88% to 98%, Reduce spending on office supplies from 20% to 10%, Source and test 3-5 booking software with mobile capabilities, Evaluate current room usage to propose 5-8 solutions for workplace design and costs, Reduce booking conflicts from 20% to 12% by the end of the quarter, Decrease time spent on switching between inboxes and voicemails from 14% to 5%, Lower resolution time from 24 hours to ten hours, Create a knowledge base for 10-20 most common requests that can be resolved without creating a ticket, Offer one personalized training program for eligible team members, Offer two employees each month to shadow leadership team members, Host free education seminars for all team members every six weeks, Integrate all purchasing requests to cloud-based software by [date], Adjusting spending levels across all departments by 30% without sacrificing quality, Decrease contracts and payments uploading time from two hours to 30 minutes, Decrease time spent backtracking receipts and logs from two weeks to three days, Develop 5-7 training materials for HR coordinators to build interview skills, Create a 2-4 minute video for policy update and awareness, Source and launch one communication channel within the first 20 days in [date], Maintain employee retention rate above 80%, Create free and available 24/7/365 online professional programs for the top 10 roles, Source and implement one mobile-friendly software in the first 30 days of [date], Decrease average ticket response time via mobile from one hour to 15 minutes, Increase number of training videos and materials from one to four, Set, track, and manage pricing terms for top 3 critical business systems, Propose 3-5 target operating models to adopt by [date], Decrease monthly software spending from $10k to $5k, Bring software and application usage from 12 to three, Perform audits every four weeks to assess individual workloads and software usage, Improve operational efficiency from 78% to 89%, Propose 3-5 solutions for a mobile-first communication tool, Achieve a score of 90 in internal communications surveys, Increase goal completion rate from 74% to 89%, Meet with 10-15 team members for role-specific needs and issues, Create one data use plan and publish it in the first 30 days of [quarter], Increase approval turnaround from three days to one day, Create four levels to categorize request type, Develop new form agreements to launch by [date], Increase Net Promoter Score (NPS) from 30 to 45 or better, Source 3-5 marketing agencies for asset and messaging, Drop four public previews before the launch date, Write 15 blog posts to help promote the podcast, Gain 5,000 podcast subscribers in the first month of launch, Increase email newsletter open rates from 40% to 60%, Increase positive mentions from customers from 50 to 80, Send all hardware and application access within three days of their start date, Replace text-based manuals and guides with visual aids by [date], Implement onboarding dashboard to reduce overlap work from 12% to 5%, Offer 5-7 online courses for continued growth, Conduct role-specific training every eight weeks, Streamline all tasks and HR paperwork into one task list per role by [date], Determine one onboarding coordinator to oversee individual department onboarding activities, Perform testing interviews with ten key accounts, Increase speed of product bug resolution by 75%, Hire 2 UX designers and 3 product managers by [date], Perform six one-on-one product training sessions for new hires within 60 days of their start date, Evaluate 3-5 individual contributors going beyond their roles to improve processes and product, Host five Lunch and Learn sessions to showcase new features before launch late, Increase learning time with each department from 5% to 15%, Conduct five cross-functional knowledge sharing sessions, Publish three original brand stories every week, Create a templated creative collateral kit by [date], Audit assets every four weeks for necessary updates, Increase outreach activities from 20% to 40%, Convert influencers into affiliates from 8% to 20%, Interview ten current affiliates for feedback, Publish official criteria guide by [date], Increase score of automation tests from 75% to 89%, Data validation is completed within one hour after testing, Identify one lead in each department to gather communication feedback bi-weekly, Share the progress of unfinished and completed work two hours before the end of the workday, Reduce team meetings from twice a day to once a day without sacrificing quality, Maintain review response time of fewer than eight hours on every task, Create a Master Feature and Team Lead list by [date], Identify 5-7 categories of bug severity by [date], Conduct three request button tests each month, Increase Request Demo form submissions from 40% to 60%, Require one enterprise and one startup sales webinar participation per month, Collaborate with the product team to produce a knowledge wiki by [date], Increase customer satisfaction score from 50% to 89%, Implement 5-7 strategies for personal presentation plans for enterprise customers, Increase monthly leadership posts from 20 to 50, Increase audience impressions from 16,00 to 20,000, Maintain video content posts at 4 per week, Increase response rate to social media comments from 45% to 65%, Increase the number of Twitter mentions and replies from 2,000 to 4,000 by [date], Source 3-5 potential social media management tools by [date], Increase customer satisfaction score from 78 to 89, Hire two social content specialists by [date], Propose 2-4 strategies by [date] to promote and distribute content, Propose a financial plan for cost implementation and technology resources by [date], Identify five top roles to pilot a trial run by [date], Launch performance coaching program by [date], Interview 200 team members to gather learning opportunities feedback, Allocate 20 hours per T&L team member per month for training compliance, Achieve aweekly Employee Satisfaction Scoreof >8, Survey ten candidates and 100 new employees for improvements, Collaborate with the marketing and creative teams to reskin the most viewed brand collateral, Build ten sustainable sets for perpetual use, Develop training materials for equipment handling by [date], Partner with Recruiting team to fill four on-call videographer roles, Hire two editors and four video coordinators, Offer one training seminar for all team members every six weeks, Interview ten team members for feedback on the current process, Research top-performing and less-engaged video content to propose 3-6 writing strategies, Task = the tactics/activities to get there . Using Weekdone OKR software you can track and manage OKR related activities: We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. CEO OKR OBJECTIVE: Strengthen our corporate culture Key Results: Roll out a continuous two-way feedback loop via monthly surveys There are 4 key reasons OKR users find success Common Language: Translating long-term strategies into actionable quarterly focus. Why are we not the best yet? and come up with 3 improvements, KR2: Benchmark everything related to product to 10 key competitors, KR3: Get 100 customers survey responses on their thoughts on where we need to be better, KR4: Create an list of 3 company-wide improvement areas. For example, for this particular HR Objective you can start with improving communication: You need to create a habit of open communication every week so that both teams start relying on each other more and feeling more like being in the same boat. Unlike committed OKRs, they dont have a clear path for completion or actual knowledge of how to get there. Get more paying customers. What do we need to fix or improve? KR 1: Increase lead generation initiatives and outbound sales activities by 60% to boost revenue. Become an Expert in implementing OKRs. OKR Examples for Payroll #8. Key Results: Create the content strategy and the topics for the next 4 months. OKR Examples for Sales Leadership. It could be even a good idea to create a leaderboard for team managers who bring documents on time! The first KR can be more output-oriented, like " Create design brief by Q1 FY 2017-18 that matches with 90% requirements of customer's expectations ".
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